A current-carrying conductor experiences a force because the flowing electric current creates its own magnetic field. When this conductor is placed within an external magnetic field, the two magnetic fields interact. This interaction results in a net force, which is often referred to as the Lorentz force. The magnitude of this force is directly proportional to the current, the length of the conductor within the field, and the strength of the external magnetic field.

This fundamental principle is the basis for many of our products, as it is the very mechanism that drives electric motors and other essential electrical equipment used in power line construction and maintenance.